Consumer-Driven Demand and Operations Management Models - A Systematic Study of Information-Technology-Enabled Sales Mechanisms

Preface

References

Introduction

Overall Structure

Chapter Highlights

References

Acknowledgments

Contents

Rational Consumer Behavior: Endogenous Decision Making Mechanisms

Cheap Talk in Operations: Role of Intentional Vagueness

1.1 Introduction

1.2 Classical Cheap Talk Game

1.3 Service Application

1.4 Retail Application

1.5 Summary

1.6 The Past and the Future

References

Product Design in a Market with Satisficing Customers

2.1 Introduction

2.2 Literature Survey

2.3 Applications and Variations to Basic Model

2.4 Analysis of General Model

2.5 Extensions

2.6 Concluding Remarks: Satisficers vs. Utility Maximizers

2.7 Proofs

References

The Effect of Assortment Rotation on Consumer Choice and Its Impact on Competition

3.1 Introduction

3.2 Literature Review

3.3 The Multi-period Utility Model with Satiation

3.4 Competing on Assortment Rotation

3.5 Conclusions

References

Models of Herding Behavior in Operations Management

4.1 Introduction

4.2 Related Literature

4.3 Herding in a Single Queue

4.4 Herding and Queue Selection

4.5 Discussion and Further Research Opportunities

References

Organizational Strategies for Managing Rational/ Strategic Consumer Behavior

Internet-Based Distribution Channel for Product Diversion with Potential Manufacturer's Intervention

5.1 Introduction

5.2 Literature Review

5.3 Problem Description

5.4 Retailer-Only Secondary Market

5.5 ManufacturerÌs Intervention

5.6 Discussion and Conclusion

5.7 Appendix

References

Managing Client Portfolio in a Two-Tier Supply Chain

6.1 Introduction

6.2 Literature Review

6.3 The Basic Model

6.4 The Bullwhip Effect with Multiple Clients

6.5 Client Portfolio

6.6 Conclusion

Appendix

References

Strategic Customer Behavior and the Benefit of Decentralization

7.1 Introduction

7.2 Durable Goods

7.3 Perishable Goods

7.4 Conclusion and Future Research

Appendix

References

Product Strategies for Managing Rational/ Strategic Consumer Behavior

Is Assortment Selection a Popularity Contest?

8.1 Introduction

8.2 Literature Review

8.3 Models

8.4 Analytical Results and Numerical Observations

8.5 Concluding Remarks

References

Product Design, Pricing, and Capacity Investment in a Congested Production System

9.1 Introduction

9.2 Literature Review

9.3 Basic Model and Assumptions

9.4 Quadratic Cost Functions

9.5 General Power Cost Functions

9.6 Conclusions and Current Research

Appendix

References

Selling to Strategic Customers: Opaque Selling Strategies

10.1 Introduction

10.2 Literature Review

10.3 FirmÌs Selling Strategies Under Deterministic Demand

10.4 Modeling Uncertain Demand: The Effect of Uncertainty on Opaque Selling Strategies

10.5 Other Related Considerations and Future Research

10.6 Appendix A: Deterministic Demand

10.7 Appendix B: Uncertain Demand

References

Competing Through Mass Customization

11.1 Introduction

11.2 Model

11.3 Pricing Game

11.4 The Adoption Game

11.5 MC vs. Traditional Approach

11.6 Comparative Statics: Conditions Favoring MC

11.7 Concluding Remarks

References

Operational Strategies for Managing Rational/ Strategic Consumer Behavior

Counteracting Strategic Consumer Behavior in Dynamic Pricing Systems

12.1 Introduction

12.2 The Effectiveness of Price Segmentation in Face of Strategic Customers

12.3 Price Commitments

12.4 Capacity Rationing

12.5 Internal Price-Matching Policies

12.6 Limiting Inventory Information

References

Mitigating the Adverse Impact of Strategic Waiting in Dynamic Pricing Settings: A Study of Two Sales Mechanisms

13.1 Introduction

13.2 Model Preliminaries

13.3 Two Inventory Display Formats

13.4 Two Operating Regimes

13.5 Conclusions

References

The Impact of Strategic Consumer Behavior on the Value of Operational Flexibility

14.1 Introduction

14.2 Modeling Traditional and Flexible Production

14.3 Modeling Strategic Consumer Purchasing

14.4 Equilibrium Analysis

14.5 The Value of Flexibility

14.6 Extensions and Complications

14.7 Conclusions

References

Capacity Rationing with Strategic Customers

15.1 Introduction

15.2 Capacity Rationing Under Rational Expectations

15.3 Capacity Rationing When Customers Learn

15.4 Relation to Rational Expectation Equilibrium

15.5 Conclusions

References

Pricing Strategies for Managing Rational/ Strategic Consumer Behavior

Shaping Consumer Demand Through the Use of Contingent Pricing

16.1 Introduction

16.2 Contingent Pricing

16.3 Contingent Pricing with Strategic Consumers

16.4 Conclusion

Appendix

References

Strategic Consumer Response to Dynamic Pricing of Perishable Products

17.1 Introduction

17.2 Literature Review

17.3 Strategic Consumer Behavior

17.4 Simulation Results

17.5 Extensions

17.6 Conclusions and Future Research

Appendix

References

Strategic Behavior in Supply Chains: Information Acquisition

18.1 Introduction

18.2 Motivating Example: Costume Gallery

18.3 Literature Review

18.4 Independent Retailers and Products

18.5 Advance Purchase Discounts: Risk Sharing and Supply Chain Performance

18.6 Application at Costume Gallery

18.7 Conclusions and FutureWork

References

Index