Brand Hate - Navigating Consumer Negativity in the Digital World

von: S. Umit Kucuk, 2018

China Livestreaming E-commerce Industry Insights

von: Ruo Si, 2021

Digital HR - A Critical Management Approach to the Digitilization of Organizations

von: Amelia Manuti, Pasquale Davide de Palma, 2017

Business-to-Business Marketing Communications - Value and Efficiency Considerations in Recessionary Times

von: Ioannis Rizomyliotis, Kleopatra Konstantoulaki, Ioannis Kostopoulos, 2017

Biosurveillance in New Media Marketing - World, Discourse, Representation

von: Selena Nemorin, 2018

Real-Time Diplomacy - Politics and Power in the Social Media Era

von: P. Seib, 2012

Managing Economies, Trade and International Business

von: A. O'Connor, 2009

Omni-personal Luxury - How to Transform your Luxury Business for the Digital Age

von: Rebecca Schmitt, Arnaud Rossi, Albert Bensoussan, 2021

The Executive Guide to Blockchain - Using Smart Contracts and Digital Currencies in your Business

von: Maria Grazia Vigliotti, Haydn Jones, 2020

Digital Entrepreneurship in Sub-Saharan Africa - Challenges, Opportunities and Prospects

von: Nasiru D. Taura, Elvira Bolat, Nnamdi O. Madichie, 2019